Retail gold market analysis and insights
Into the minds of consumers
How do people think and feel about gold? And why? What motivates them to buy it and what are the obstacles they may need to overcome?
We have the answers.
The research was truly global, encompassing India, China, the US, Germany, Canada and Russia.
This comprehensive gold market survey uncovered valuable insights into what, how, why and where people buy gold. And put this into the wider context of retail investment and luxury goods in general.
This site presents the key top-level findings from our gold market analysis, with a deep-dive into market-specific insights for contrast and comparison.
Overview
Alistair Hewitt - Head of Market Intelligence
